Tuesday, May 19, 2009

Commercial vs. Non-Commercial Radio


Public radio, best associated with NPR, is funded through a series of grants and donations. Only 2% of donations is received from the government as a majority lies from viewer donations, grants from the state, and the Corporation for Public Broadcasting.
Another source of income would be the Joan Kroc Grant. The late Joan Kroc is the widow of Ray Kroc, the founder of the McDonald's food franchise. Upon her death NPR was given the sum of $225 million dollars on November 6th 2003 (my 15th birthday!). NPR have been using the interest since then as funding.

Commercial Radio makes it's money by selling airtime towards advertisements. These are commonly known as commercials.

A substantial difference between the two networks is that with public broadcasting, you will get few interuptions throughout the program. Once in a while you will hear the name of a grant or sponser briefly mentioned. But that is pretty much it. With commercial broadcasting, you get commercials and advertisements almost as much as the actually programing. Lately it feels like there are more commercials than the program itself.

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